Believers in
"Clearly Better"

We used our decades of experience in the eyecare industry to create the optical lab we never had. Built around making happier patients and lowering your costs, we make growing your optical in a changed marketplace the core of our service. 

Not just another optical lab. Clearly better.  

Learn About Us
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A Value
Beyond Compare

We believe that it's time to get real about costs. With the rise of online opticals and box stores, we know how important it is to make every sale count. 

Built around our engineering roots and modern logistics,we utilize our understanding of lens technology to produce an unmatched combination of quality and price. 




Explore Pricing

True Independence
Unbound by Brand

We offer licensed products from the leading names in the industry, without being defined by any one brand. That independence gives opticians more control to choose when a more costly trademarked solution is appropriate -- and when it isn't. 



Ordering with us
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The perfect progressive is about performance, always.

Our design library helps opticians match the right design to the patient, giving more control over both function and cost. Choose between familiar trademarked designs, our in-house patterns, or go for something in between. 

Explore Our Designs

Clearly Better
Personalized Service

No two opticals work the same, so we don't expect them to.

Whether you submit jobs through our in-house application, over the phone, or through platforms like Slack -- we make it work for you. We're here to fit into the workflows your optical already deploys.

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Single Point of Contact Service
One optician to another

Your account is handled by one dedicated lab manager who works alongside the team producing your jobs. When you have a question, you speak with someone who knows your practice and can see exactly where your order stands.

With us there is no disconnected call center or revolving queue of representatives. It is direct, informed service from one optical professional to another.